Why it's Okay to Blog in a Crowded Niche

It seems that almost everyone in the 'blogging-about-blogging' niche is saying something along the lines of, "Don't blog in a crowded niche. Choose a smaller one if you want to be successful," at one point or another.

I can't help but ask- why not? Yes, there is a lot of competition. But stop and think- life in general is full of competition, so why should we let something like that stop us from blogging about the things we're passionate about? It doesn't make sense to me.

Look at what can be gained:

Networking

A crowded niche is full of people to meet and network with. These people can teach you new things, promote your blog, and so much more. If you're looking to build your popularity, you want to go where the people are.

Blog traffic

It isn't necessary to be an A-lister in a crowded niche in order to have a popular blog. It's easy to find ways to build traffic when there are so many people interested in what you're writing about. As long as you're constantly providing quality content and promoting your work in the right places, your traffic levels have the potential to be very high.

Guest posting

As most bloggers know, guest posting is a popular practice nowadays. In a crowded niche, you have more blogs to write for and more people to write for you.

More links

Because there are more blogs available that are relative to your own, there is also the opportunity for you to obtain more links, helping your website to rank higher in search engines.

Social media and niche communities

There are a lot of communities available for those who blog and/or enjoy reading about a popular subject. Many bloggers love to come together and chat on these websites, and also use them as a way to promote their blogs. This is a great way to network and look for job opportunities.

Inspiration

The competition within a niche is rather inspiring for some. It can drive us to keep building our abilities and come up with new ideas in order to go above and beyond the norm.

When put in list form, the benefits of blogging in a crowded niche appear to outweigh the negative points; at least, I think so. Yes, it is a lot harder to thrive in a crowd where everyone is trying to get a piece of the popularity pie, but there are a lot of opportunities and good things to be gained from it all.

What are your thoughts? Do you think it's worth it?

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Comments

[Personal Development Blog For Money]

I Dont really care about how much crowd as long I am having about what I blog about. The more conscious you are trying to find a perfect niche, the more you wont any have fun at all.

[Diane]

It strikes me that if a niche is not crowded, it's because not many people are interested in it, so the pool of potential readers is smaller anyway.

The challenge for me is to write sufficiently interesting posts which include 'niche' material, but also enough 'general' stuff to attract other readers, who wouldn't otherwise be interested in my niche - handmade books.

Hope this make sense!

[Clark]

I was very surprised to find how uncrowded my chosen niche was. It's kind of scary, makes me feel like I'm doing something wrong.

[Raivyn]

@ Anneberly of PDBFM- You're right, you should make decisions based on what's important to you, not just about finding the right niche. Unfortunately, not everyone thinks that way. I've seen a lot of people quit blogging after a couple months because they picked the "logical niche" when it was really something they didn't have a passion for.

@ Diane- Wow, that would be a hard niche to update regularly and, as you said, pull in new readers. But your work shows dedication and a love for the craft, and I think that's a very important, very good thing.

@ Clark- There's really no right or wrong when choosing your niche- just smooth and rocky paths. Some are easier to travel than others. By choosing a less populated niche and blogging regularly, you are helping to set the standards for your chosen topic. Have some confidence, my friend, you're doing fine.