7 More Link Building Strategies

Earlier this week, I posted an article called 8 Effective Link Building Strategies, in which I briefly explained PageRank, and how to get more incoming links in order to rank higher in Google.

Here's a quick overview of the link building strategies I suggested:

1. Provide valuable content.
2. Post often.
3. Display a link to your feed and encourage others to subscribe.
4. Be a guest blogger.
5. Trade links with other bloggers.
6. Submit articles to free article directories.
7. Write testimonials.
8. Tell your friends about interesting content.

All of these are great ways to get more links to your blog, and apply to most niches.

Because I couldn't settle for just eight, here are seven more:

Write about other bloggers.

This was an idea contributed by Meredith from Brand Torrent. Bloggers love it when people talk about them (if it's good publicity), and many will link back to your post so their readers can see what has been said, too. This is a good way to get links, traffic, and perhaps a few new friends.

Contribute to other blogs.

Did you read an article that you found helpful, but also have other ideas you'd like to add? Leave a comment (or send an email) and share your thoughts with the author. Sometimes a blogger will write a follow-up post linking to those who contributed their ideas.

A good example of this would be Meredith's comment on my previous link building article, in which she shared a technique that worked for her, and I included it here, linking back as a way to say thanks (see above).

Write an article that helps others.

It is not uncommon for bloggers to link to something that has helped them in some way. If you can define a need (one that applies to many people) and provide a solution, and write it in a way that is easy to understand and put into action, you may earn yourself several incoming links.

Give stuff away.

This is an excellent way to build your links, but the drawback is it (usually) costs money. A common way to go about this is to hold a raffle or contest in which each participant must link to you. This not only 'spreads the word' to a much wider audience, but it also increases your traffic and, if successful, rewards you with links from many other blogs (some may have a high PR) and more ad revenue or sales.

Write controversial articles.

This is a great way to inspire discussion and get links from other blogs. However, you must consider that everything you say affects your reputation online (and sometimes offline). If you don't want to be thought of as a jerk (or something worse), choose your battles wisely and be careful about the manner in which you state your opinion.

Link from your other blogs.

A lot of bloggers have more than one website that they update regularly. (I consider Blogger to be the best free blog service, especially for those who want several.) Link to your blog(s) every now and then in your posts, especially if they are relevant to the topic at hand. I wouldn't recommend doing it all the time, but once every now and then could prove its effectiveness.

Create free blog templates.

Free blog templates are in constant demand. If you are a designer, you may want to consider creating a few and include a link back to your website. That way, everyone who uses your template(s) will be linking back to you.

Keep in mind that some of these link building techniques may not be appropriate for all blogs. Use your best judgement to decide what is right for you, and how you will go about practicing these methods.

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Related articles:

• Google Page Rank Update and How IGTB Achieved PR4
• Optimize Your Blog for Search Engines
• 8 Effective Link Building Strategies

Comments

[Inspirit]

Great Info, Raivyn.
I have been writing articles at www.inspiritblog.com in which I try to help others as best as I can do. This strategy really pays me off in the form of links from some of the best blogs around.

[Blog Marketing Expert]

These are great linking building tips. My most successful have been about other bloggerse, and of course, controversy LOL People love controversy :-)

Thanks!
Maria Reyes-McDavis

[Aurelius Tjin]

Great post! Thanks for sharing all these insights, tips and resources. I will surely take note of all of these. Thanks!

[web support agent]

Link building has its steps to follow, in fact following those steps will make it more effective. added those new strategies might make link builder even better.

[Nesher]

Thank you for submission your article to the 5th Edition of the "Bringing more traffic to your blog" Blog Carnival. The edition was published today: http://blogging4good.blogspot.com/2008/06/bringing-more-traffic-to-your-blog-june.html

Have a good weekend!